A complete CRM, built into WordPress
Capture, organise, follow up and close — every feature below runs inside wp-admin, stores data in your own database, and works for one person or a whole team.
A Kanban board that keeps deals moving
Drag leads between stages and the change is saved and logged instantly. Add, rename, reorder or remove stages right on the board — as many as your process needs.
- Unlimited stages with lead count and open deal value per stage
- Five statuses: New, In Progress, Done, Lost, Invalid/Spam
- List view with sorting, filters and bulk actions
- Search by title, email or phone; next/previous between leads
Know what each lead is worth — and when to call
Give every lead an expected value, a 0–3 star priority and a next follow-up date. Overdue follow-ups are highlighted on the board, in the list, in Analytics and on your WordPress dashboard.
- Deal value in your currency, with stage totals
- Priority stars you can set straight from the card
- "Overdue follow-ups" filter so nothing slips
- Notes with file attachments and a full activity timeline
One profile per person, every deal in one place
Each lead creates or updates a contact by email. Profiles hold company, job title, website, address, city and country, a linked WordPress user, all their leads and the value you've won together.
- Create a new lead straight from a contact
- Avatars from your WordPress avatar settings, or upload a photo
- CSV import & export for contacts
- WooCommerce order history on every customer (Pro)
Leads arrive on their own
Switch on the sources you use. LeadTractor only hooks into plugins that are installed, maps the important fields and keeps everything else as submission data.
Form plugins Pro
WPForms, Gravity Forms, Contact Form 7 and SureForms — each enabled individually.
Smart field mapping Pro
Name, email, phone, company, subject and message detected from any field labels.
WooCommerce Pro
Orders become deals, customers become contacts, status stays in sync. More →
UTM & referrer tracking Pro
Source, medium, campaign, referrer and landing page saved with every captured lead.
Zapier, Make & n8n Pro
A key-protected inbound webhook plus a REST API and signed outgoing webhooks. Docs →
Manual, CSV & code Free
Add leads by hand, import a CSV, or call leadtractor_create_lead() from any plugin.
Every lead has an owner
Assign leads
Assign any lead to a team member and filter the list by "Assigned to me".
Auto-assign per stage
Pick a default owner for each stage — leads entering that stage are assigned automatically.
Email notifications
Get an email when a new lead arrives, and let teammates know when a lead is assigned to them.
Role-based access
Choose which WordPress roles can use the CRM. Settings and logs stay admin-only.
Activity log
Creations, edits, stage moves, imports and deletions are logged with user, time and IP.
White-label
Rename the CRM in the admin menu, hide LeadTractor branding and add custom CSS.
See what's working
Open pipeline, won revenue, conversion rate and overdue follow-ups at the top — then charts for lead trends, stages, statuses, sources, countries, referrers and UTM campaigns.
- Charts load locally — no external requests
- Dashboard widget with pipeline value and overdue count
Your data stays yours
Stored in WordPress
Leads and contacts live in your own database tables — nothing is sent to us.
Opt-in external services
IP geolocation and webhooks only run if you switch them on.
Export any time
Download leads and contacts as CSV, protected against spreadsheet formula injection.
Spam clean-up
Optionally delete leads marked Invalid/Spam after a number of days.
Safe uninstall
Data is kept unless you explicitly choose to delete it on uninstall.
Free vs Pro
The free plugin is a complete CRM. Pro adds automatic capture and integrations. Full comparison →
| Feature | LeadTractor (free) | LeadTractor Pro |
|---|---|---|
| Pipeline, list view, contacts, notes, tags | ✓ | ✓ |
| Deal values, priorities, follow-ups | ✓ | ✓ |
| Analytics, team assignments, email alerts | ✓ | ✓ |
| CSV import/export, PHP API & hooks | ✓ | ✓ |
| WPForms, Gravity Forms, CF7, SureForms capture | — | ✓ |
| WooCommerce orders & customers | — | ✓ |
| REST API, inbound & outgoing webhooks | — | ✓ |
| Price | $0 | From $49, one-time |
See it with your own leads
Install the free plugin in two minutes, or try the live demo first.
